ECPower Tips

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Ideas for Creating Customer Segments

Step1. Understanding the Current CLV of Your Store

Step2. Identifying the Bottlenecks in Improving CLV

Step3. Understanding Your Store's Loyal Customers [Part 1]

Step3. Understanding Your Store's Loyal Customers [Part 2]

Step4. Creating a Customer Journey Based on Customer Segments

Step5. Solidify Marketing Strategies with “RFM” Segmentation

Step6. Integrating ECPower's Customer Segments with Marketing Tools

Step7. Monitoring the Results of Marketing Campaigns

Step8. Brushing Up Marketing Measures by Comparing Campaign Results

[Segment Examples] Evaluation of Customer Acquisition Channels

[Segment Examples] Increasing Engagement of Repeat Customers

[Segment Examples] Increasing Sales in the Short Term

[Segment Examples] Proposing Cross-Selling

[Segment Examples] Re-engaging with Churned Customers

[Segment Examples] Repeat Marketing for First-time Buyers

[Segment Examples] Rewarding Loyal Customers

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