Easily discover the most popular products, channels, and tags. Break them down by Nth, Month or Repurchase Counts.
Plan win-back campaign based on popular products in your “churned loyal” segment.
Reward loyal customer by understanding their product preferences
Discover chances for cross selling by examining the second-ranked product in the 'purchased product X' segment.
Identify the best communication channel to promote new products
Adjust your free shipping threshold by analyzing the distribution of Average Order Value (AOV).
Set the optimal Recency threshold for RFM analysis based on the distribution of purchase intervals.
Gauge the impact of loyalty programs by analyzing the duration of customer engagement.
Lifetime Value (CLV) is essential for long-term store growth
However, it's considered a 'lagging indicator.' To gain a more practical perspective, consider X-month CLV instead
The best way to assess X-month CLV is by examining it per 'cohort,' especially to see if it improves in younger cohorts.
Is there a platform you wish to integrate with ECPower beyond Shopify?
Bakery Store Merchant
It helps us create unique customer groups and track their lifetime value, focusing on their purchases and behaviors. This tool also enhances our marketing strategies, allowing for more effective planning and action.
Cosmetics Store Merchant
Previously, promotions required extensive manual data gathering and list creation. Now, ECPower enables us to quickly form customer groups, launch promotions, and assess their success with ease. It has eliminated the heavy lifting of data collection, saving us time and accelerating our PDCA cycle with its result visualization feature.
Gift Store Merchant
Previously, our mass emails were generic, but now we create specific customer groups for more personalized and effective engagement. This not only boosts repeat business but also makes strategizing with customer profiles more enjoyable.
If you want to track the growth of segments with data, or manage the customer journey, there are benefits to managing customer segments with ECPower. Read more
