Order Analysis

Analyze your order data from multiple angles to uncover what drives your revenue and repeat purchases.

What You Can Do

• Identify top-selling products for a specific campaign

• Compare performance by country or region

• Analyze which referrers bring the most repeat customers

• Understand the impact of coupons or product tags

• Discover trends across new vs returning customers

🎯 Order Filters

Narrow down your orders using flexible conditions. You can also save filters for repeated use.

Available Conditions

You can filter orders based on whether they include or exclude specific items or attributes:

• Product, Product Type, Vendor, Product Tag, Product Variant

• Referrer, Landing Page, UTM Parameters

• Sales Channel, Order Tag, Coupon

• Country, Order Date, Customer Type (New or Returning)

📊 Overview

See a complete list of filtered orders along with key performance metrics:

• Revenue: Total revenue from matching orders

• Orders: Total number of matching orders

• AOV (Average Order Value): Revenue per order

Use this to get a quick snapshot of how each filter performs.

📈 Insights

Discover deeper trends within your filtered orders. Identify what’s driving your business.

For each filter, view the top 100 rankings across:

• Product, Product Type, Vendor, Product Tag, Product Variant

• Referrer, Landing Page, UTM Parameters

• Sales Channel, Order Tag, Coupon

• Country, Region, Customer Tag

This helps you answer questions like:

• “Which UTM campaigns lead to high AOV?”

• “Which customer tags appear in orders using coupons?”

• “What products are frequently purchased in repeat orders?"

Summary

Order Analysis helps you turn raw order data into actionable insights.
With flexible filters and detailed breakdowns, you can:

• Find what’s driving revenue

• Understand customer behavior

• Optimize products, campaigns, and channels

Whether you're reviewing daily performance or digging into long-term trends, this tool makes it easy to spot what matters.